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This is the Loreal Color Riche lipstick from the Collection Privee by Cheryl. This collection has different nudes I believe designed/picked by the Loreal girls including Eva Longoria, Freida Pinto and the list goes on.
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What I love about this nude in particular is that it veers on the pink side of nude so looks nude but doesn't make you look ill. It has a beautiful creamy texture that moisturises the lips so I never feel the need for lipbalm with this. It gives a good coverage too.
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I've been wearing this for most of the month now so it's a firm favourite for me. It retails for around £8.99 so definitely look out for it next time your at a loreal stand.